Who we are

Ancora is building the AI-native accounting and tax service for Italian startups and small businesses: one fixed monthly price, answers in hours instead of weeks, a technology platform built from scratch and accounting firms operated directly by the group. Everything the traditional firm is not.

We are a Milan-based startup, backed by some of the best Italian early-stage investors. The people who join today write the playbook for everyone who comes after.

The role

We are looking for our first Account Executive: the person who takes Italian founders from first call to signature. Milan hybrid, €55,000-70,000 OTE (base plus uncapped variable), stock options.

The sale here is consultative and delicate: you are asking an entrepreneur to hand over the most critical, most regulated part of their company, and to leave a professional they may have worked with for years. You win with perceived competence, clarity and zero pressure: never with the discount.

Short sales cycle (weeks, not quarters), contained deal values, high volumes: it is a job of method and trust. In technical situations our commercialisti sit next to you: you run the commercial process, they bring the fiscal depth when it is needed.

What you'll do

• Consultative discovery. You run the first calls with founders: accounting situation, complexity, frustrations with the current firm. You build the case for change.
• Proposal and closing. You prepare clear fixed-fee proposals, handle the classic objections (the cost of switching, the fear of the handover, the loyalty to the long-time professional), and take deals to signature.
• A clean handover to onboarding. Every signed client reaches the onboarding team with correct expectations and complete information: what you promise in the sale is what the client receives.
• Feedback to product and pricing. You are the company's ear on the market: recurring objections, competitor pricing, win and loss reasons come back to the team every week.
• The playbook. You are our first Account Executive: scripts, materials, objection handling and sales process, you write them with us.

What we're looking for

Must have

• 3-6 years of consultative B2B sales to small businesses or founders, with short cycles and high volumes.